Some hobbies take on a life of their own; others change the world. In early 1994, Stanford Ph.D. students Jerry Yang and David Filo posted a list of their favorite sites on the Web. The exact date they posted the links is lost to history, but we do know the list’s original name: “Jerry and David’s Guide to the World Wide Web.” By April ’94 it had a new tongue-in-cheek name: “Yet Another Hierarchical Officious Oracle” or Yahoo for short.
Yahoo represented the first attempt to catalog the Web, offering directory-style listings of every site that mattered–with tiny sunglasses marking sites deemed truly cool. When providing exhaustive coverage became impossible, Yahoo was reborn as a Web portal, combining the directory with search, news headlines, instant messaging, e-mail, photo hosting, job listings, and assorted other services. As other major portals like Lycos and Excite died off or were consumed by bigger fish, Yahoo continued to expand. Though surpassed by the Google search juggernaut, Yahoo may have memorable Web moments yet to come with co-founder Jerry Yang
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